Last week I was presenting at Oracle Code in New York. I’ve presented at a few Oracle Code events over the past 12 months and it is always interesting to meet and talk with developers from around the World.

The title of my presentation this time was 'SQL: The one language to rule all your data'.

I've given this presentation a few times at different events (POUG, OOW, Oracle Code). I take the contents of this presentation for granted and that most people know these things. But the opposite is true. Well a lot of people do know these things, but a magnitude more do not seem to know.

For example, at last weeks Oracle Code event, I had about 100 people in the room. I started out by asking the attendees 'How many of you write SQL every day?'. About 90% put up their hand. Then a few minutes later after I start talking about various statistical functions in the database, I then ask them to 'Count how many statistical functions they have used?' I then asked them to raise their hands if they use over five statistical functions. About eight people put up their hands. Then I asked how many people use over ten functions. To my surprise only one (yes one) person put up their hand.

The feedback from the attendees was fantastic and they were very eager to go back to their day jobs and start implementing better SQL code and to learn more about the database. All they have to do is to send me 15% of their pay rises (a bit of a joke during the presentation. You had to be there …)

The first half of the presentation talks about statistical, analytical and machine learning in the database.

The second half covers some (not all) of the various data types and locations of data that can be accessed from the database.

The presentation then concludes with the title of the presentation about SQL being the one language to rule all your data.

Based on last weeks experience, it looks like a lot more people need to hear it !

Hopefully I'll get the chance to share this presentation with other events and Oracle User Group conferences.

Two of the key take away messages are:

  • Google makes us stupid
  • We need to RTFM more often

Here is a link to the slides on SlideShare

And I recorded a short video about the presentation with Bob from OTN/ODC.

About the Author

Brendan Tierney

Brendan Tierney, Oracle ACE Director, is an independent consultant and lectures on Data Mining and Advanced Databases in the Dublin Institute of Technology in Ireland. He has 22+ years of extensive experience working in the areas of Data Mining, Data Warehousing, Data Architecture and Database Design. Brendan has worked on projects in Ireland, UK, Belgium and USA and is the editor of the UKOUG Oracle Scene magazine and deputy chair of the OUG Ireland BI SIG. Brendan is a regular speaker at conferences across Europe and the USA and has written technical articles for OTN, Oracle Scene, IOUG SELECT Journal and ODTUG Technical Journal.

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